Adrian Price

Companies

Ford

Date
September 11, 2023
Industry
Automotive
Problems Identified

Role

Executive Director

Summary

Adrian is a long-tenured member of Ford in charge of their global manufacturing organization. Ford is working closely with Siemens to get all work end-to-end in a digital environment. Adrian raised doubts as to whether people would be willing to pay for problems we are exploring - recommends focusing on post-NPI optimization answering question “How can we get more units?”